Elsewhere Visual Identity
The logo is an important and recognisable asset of Elsewhere. In terms of form, elements of the logo are applied throughout the visuals in the brand. While in terms of style, the contrast of the refined portrayal of the eye against the bold graphic strokes of the asterisk is a representation of the visual essence of the illustrations. The asterisk, reminiscence of a flower icon, is a nod to the slightly retro tone of colours used in my designs.
Single Colour Logo
Whenever possible, any variation of logo in the shade of dirty talk should be prioritised. If there is insufficient contrast between the background and dirty talk, the single colour logo in lust blush may be utilised instead.
Two Stacked Asterisks
Erotic Nature of Elsewhere
In the context of print, asterisks had the purpose of obscuring obscene words. Its usage immediately implies the erotic nature of the brand.
Subvert the usage of asterisks as censorship by using the spokes of the asterisks as expressive erotic symbols of bodily fluids, and sounds of pleasure.
By viewing the illustrations and spaces I have created, visitors of this site are peering into my mind’s eye of how I pictured Elsewhere to be.
The state of being immersed by uncontrollable sensations of pleasure coursing through one's corporeal and mental entities.
The Primary typeface is usually applied to headers and sub-headers. While the secondary typeface shold be used for body text or smaller type elements.
Primary Typeface Playfair Display
Secondary Typeface Roboto